Common misconceptions; bounce rate vs exit rate

Bounce rate in your Google Analytics reports does not lie, but it can be misleading. This is a basic post to help you understand bounce rate vs exit rate and what you should expect on your website or blog.

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3 Safe Penguin link building techniques

Back links. Two words that will remain a focus point in SEO for the foreseeable future. Back links are important for ensuring the health and stability of your website, as well as growing  traffic and authority. Safe Penguin link building takes a bit more finesse and care to achieve the desired results. In this post I talk briefly about the Dark Side of link building, and provide 3 ideas for safe Penguin link building.

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10 HD Motoring wallpapers

A selection of 10 HD motoring wallpapers for your laptop of desktop. All photos were taken by me at various tracks and events throughout the UK in 2012.

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google segments

6 ways to use Advanced Segments with simple tutorial

Google Analytics is a powerful tool but the data provided on the default dashboards only provides a top level overview of your website’s performance. With Google advanced segments, you can filter your data into easy to manage segments to identify problem pages and increase website performance. Take control of your analytics data with 6 ways to use advanced segments.

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Synchronising your social media accounts

Synchronising your social media accounts

If like me, you use different online channels to share new content, you can save yourself a big chunk of time by synchronising your social media accounts with a clever tool called IFTTT.

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An open letter to Wonga

A lot of people in the UK will know Wonga as the payday loan company with advertising that features creepy pensioner puppet’s obsessed with short term loans. I have had no dealings with Wonga, so I was pretty furious when they left my bank account £765 lighter.

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Guy Martin; Absolute Legend

Cliche title, but I couldn’t think of a more fitting use. Guy Martin, known to many as a brass balls Road Racer who likes to play with loco’s and traction engine’s in his spare time. Here is a little video of part the mountain section at the IOM TT, one take from a helicopter.

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Simple tips for promoting your blog

Strong content has become a much more important part of online marketing in 2012. Getting the most out of your content is important and sharing and syndication are great way’s to do this. Here are some simple tips for promoting your blog.

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GoPro HD Hero 3, the third generation

Smaller, lighter, more powerful. Sound familiar?

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Google+

Why you should use Google Plus for SEO

Google Plus was launched to a slightly unenthusiastic public. It has not taken off as the social network giant they intended but there are other reasons why you should use Google Plus for SEO. Here is a brief summary;

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